The topic is about the energy drinks in the UK.
(1) Prepare a comparison of 3 energy drink companies ( Monster, Red bull and Relentless). Compare in terms of:
– Distribution Strategies
Also in terms of product mix:
Use of table with detailed analysis please.
Also, please find figures of market share of the energy drink market.
(2) Prepare a SWOT analysis for Red bull and Relentless. (detailed)
Please note that the energy drink and sport drink markets are different.