Targeted Messaging

n particular, look at either print copies (preferred) or the Web sites for Cosmopolitanand Maxim magazines. You do not have to buy the magazines; it should be sufficient to flip through them at a newsstand.Establish how the editors for each publication chose the articles, imagery, and advertising in order to reach their target audience.Reflect on what these messages overtly or subtly communicate about each gender.Examine how the messages may reinforce or challenge existing stereotypes and how these messages have affected your personal identity. Do they reinforce, inspire, or challenge your personal identity?The assignment:Compose a 1- to 2-page paper in which you do the following: Compare the messages these magazines communicate to men and women.Examine the effects of media messages about gender roles on your personal identity.Support your assertions by making at least 2 references, in proper APA format, to your course readings.
Note: For this week’s Application, you will analyze two or more magazines. You are encouraged to look at print editions of the magazines; however, you may also use their Web sites as reference:Cosmopolitan magazine”Cosmo” targets young women with articles on sex, beauty, and fashion.Maxim magazinehttp://www.maxim.comMaxim features photos and videos of young women as well as articles on gaming and sports in an attempt to appeal to young men.


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