Digital transformation in small-and medium-sized enterprises

Digital transformation in small-and medium-sized enterprises
A minimum of 20 scholarly references must be used. Digital transformation is a major challenge for small-and medium-sized enterprises (SMEs) and major corporations alike. How do organizations anticipate and plan for such a fundamental paradigm shift? Provide a real life organization example as part of your response. The organization of your choice must be one which has been quoted in the media during the past two years. Use frameworks from the literature.
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use the following:
https://onedrive.live.com/redir?resid=D7E85AA5375397D!196&authkey=!AJXRA1mAXICagEQ&ithint=folder%2c
https://onedrive.live.com/redir?resid=D7E85AA5375397D!202&authkey=!ALJkLfoXW9nBgp4&ithint=folder%2c

https://insight.jbs.cam.ac.uk/2015/five-technology-threats-senior-leaders-ignore/

https://hbswk.hbs.edu/item/are-technology-companies-ripe-for-disruption

https://knowledge.insead.edu/blog/insead-blog/the-characteristics-of-effective-brands-3940

https://knowledge.insead.edu/entrepreneurship-innovation/the-worlds-most-tech-ready-countries-2015-3953

Digital Assurance: Reaching a Seamless Customer Experience