BUS4476 Troy University Best Buy and Ebay Business Level Strategies Analysis External Environment: Strategic Group (Major Competitors)
Major Competitor #1 eBay Inc
Overview: Where located, who formed, total revenue, employees, product categories
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Weaknesses:
Objectives:
Strategies: business-level strategies(cost leadership, differentiation, focus); corporate level strategies(related and unrelated Diversification); international strategy(Global, Multi-domestic, & Transnational Strategies)
Major Competitor #2 Best Buy Co, Inc.
Overview:
Strengths:
Weaknesses:
Objectives:
Strategies: